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206 leadership stories
How the laws and qualities play out in real life – from Leonidas to Netflix, from Marcus Aurelius to Jürgen Klopp.
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2026 21 examples
Giovanni Battista Re and the Quality of Servanthood
At 92, Cardinal Giovanni Battista Re steps down as dean of the College of Cardinals. For more than 55 years in the Vatican, he did one thing above all: prepare the way for others.
Navi Pillay and the Quality of Character
South African jurist Navi Pillay receives the 2026 Nobel Peace Prize. For six decades her life has followed the same standard.
Klaus Bresser and the Quality of Competence
Former ZDF editor-in-chief Klaus Bresser has died at the age of 90. He built programmes that are still on air decades after he left.
Lionel Messi and the Law of Connection
After 21 years, Lionel Messi says goodbye to Argentina’s national team. The evening shows why a whole country followed him.
Peter Hegemann, Georg Nagel and the Law of the Inner Circle
Two German researchers receive the Nobel Prize in Medicine for a discovery in a green alga. Neither of them would have made it alone.
The German School Award Schools and the Law of Empowerment
Three schools, three types of school, one shared pattern. The main prize winners of the German School Award from 2023 to 2025 hand over responsibility, to children and to teams.
Ute Zeller and the Law of Addition
The Bertha-von-Suttner-Schule in Mörfelden-Walldorf is Germany’s School of the Year 2026. Its yardstick is not the grade average but the benefit to every single child.
Thomas Busch and the Law of Legacy
At the age of 88, Thomas Busch transfers the last shares in the Walbusch Group to his son. The step completes a handover that has taken almost two decades.
Manuela Schwesig and the Law of the Big Mo
A year before the state election, the SPD in Mecklenburg-Vorpommern stood at 19 percent. On election night it was 35.5 percent. How a leader turns a downward trend around.
Michael Leiters and the Quality of Commitment
The Porsche CEO stands by a commitment to the workforce while parent company Volkswagen enters an open collective bargaining conflict. Two paths through the same crisis.
The F-35 Fixed Price and the Quality of Communication
A parliamentary report finds that there was never a flat fixed price for the Swiss F-35s and that the Federal Council learned of additional costs late. What the case teaches about communication in leadership.
Karl-Heinz Wiesemann and the Law of Sacrifice
The Bishop of Speyer is giving up his office nine years before the age limit. His comment on it: “You must not cling to your office.”
Ingrid Thurnher and the Quality of Courage
From 2027, ORF will be short of 93 million euros a year. The Director General is going to the Constitutional Court and announcing hard cuts in her own house. Courage in two directions.
Jürgen Klopp and the Quality of Vision
After the early World Cup exit, Jürgen Klopp takes over the German national team. He does not begin with tactics but with a picture of what football can be for a country.
Movie – The Odyssey and the Law of Navigation
Odysseus is regarded as the great strategist of antiquity. According to the critics, Christopher Nolan’s film shows him as a man who loses his course for a time.
A Minister's Dismissal and the Law of Respect
In July 2026, the German Chancellor dismisses his transport minister without a successor in place. Three days show how respect is lost and how it is won.
Ralf Rangnick and the Quality of Teachability
After the World Cup exit, Austria’s head coach looks for the mistake in himself first. At 68, he changes his preparation and builds a new leadership group.
Dieter Schwarz and the Law of Addition
The founder of the Schwarz Group hardly ever appears in public. His foundation has nevertheless turned Heilbronn into a place for education and artificial intelligence.
Series – Clarkson’s Farm and the Quality of Teachability
A famous television presenter becomes a farmer and realises how little he knows. The series shows how learning from younger people and from experts moves a business forward.
Series – The Boys and the Quality of Character
Homelander is the most powerful superhero in the world and the face of a corporation. The series shows what power and image do when character is missing.
Marco Odermatt and the Quality of Self-Discipline
Five overall World Cup titles in a row are not achieved through talent alone. Marco Odermatt shows how self-discipline makes top performance last for years.
2025 23 examples
Series – Amadeus and the Quality of Security
Court composer Salieri has office, standing and skill. Yet he breaks on another man’s talent – an object lesson in the lack of inner security.
Jensen Huang and the Quality of Vision
For years, Jensen Huang invested in a computing platform for which there was no market yet. Later it became the foundation of the AI boom.
Movie – A House of Dynamite and the Law of Intuition
A missile of unknown origin, just under twenty minutes of time, no reliable information. The film shows that a feel for leadership develops long before the crisis.
Germany’s Basketball Team and the Law of Empowerment
The national coach is out, the assistant takes over on the sideline – and the team still becomes European champion. The title in Riga shows what shared responsibility can achieve.
Margot Friedländer and the Law of Addition
At the age of 88, Margot Friedländer returned to Berlin and from then on spoke with young people. Her life shows how leadership serves others, entirely without an office.
Pope Leo XIV and the Quality of Listening
Anyone who takes on a worldwide office could start by talking. In his first weeks, Pope Leo XIV announces that he will listen first, and he creates fixed formats for it.
Warren Buffett and the Law of Legacy
After six decades at the helm of Berkshire Hathaway, Warren Buffett handed the top job to Greg Abel. The handover had been prepared for years.
Pope Francis and the Quality of Servanthood
Pope Francis shaped his office through simple gestures. They show how a leader serves instead of being served.
Thomas Müller and the Quality of Positive Attitude
After 25 years, Thomas Müller was not given a new contract at FC Bayern. His reaction shows how a positive attitude shapes even an unwanted farewell.
Stephan Weil and the Law of Legacy
After twelve years at the head of Lower Saxony, Stephan Weil gives up his office in the middle of the legislative term. The handover to Olaf Lies takes seven weeks and goes through without a break.
Series – Adolescence and the Quality of Listening
A father asks himself what he failed to hear. The series shows how important it is to listen closely before it is too late.
Movie – Köln 75 and the Quality of Initiative
An 18-year-old rents the Cologne Opera House and gets Keith Jarrett on stage. When the wrong grand piano is standing there on the day of the concert, she does not give up.
Movie – Late Shift and the Quality of Servanthood
One nurse, one late shift, too few staff. The film shows what servanthood achieves and where it reaches its limits.
Leonardo da Vinci and the Quality of Teachability
Painter, inventor, anatomist, engineer: da Vinci shows that greatness grows from tireless curiosity and lifelong learning.
Plato and the Quality of Teachability
Student of Socrates, teacher of Aristotle: Plato recognized that wisdom lies in constant learning and critical reflection.
Boris Herrmann and the Quality of Problem Solving
Alone around the world, for 80 days, and in the final third almost everything breaks. Boris Herrmann solves one problem after another and makes it home.
Joan of Arc and the Quality of Servanthood
Despite her youth, she selflessly placed herself in the service of her people and gave her life for a higher cause.
Series – Lockerbie and the Quality of Commitment
A father loses his daughter in the Lockerbie bombing. The series tells how he holds on to one question for decades: what really happened?
Movie – September 5 and the Quality of Discernment
A sports newsroom suddenly finds itself broadcasting live from a hostage-taking. The film shows how hard it is to separate confirmed facts from rumours under time pressure.
Alfred the Great and the Quality of Servanthood
The King of Wessex put the needs of his people above power for its own sake.
Cristiano Ronaldo and the Quality of Self-Discipline
Talent alone doesn’t explain this career: hard work, iron discipline and constant self-improvement do.
Marcus Aurelius and the Quality of Self-Discipline
The Stoic emperor led through control of his emotions, a sense of duty and discipline.
Reinhold Würth and the Law of Legacy
Reinhold Würth arranged his succession in steps over almost four decades. Since January 2025, the grandchildren’s generation has chaired the supervisory bodies of the Würth Group.
2024 82 examples
Warren Buffett and the Quality of Security
Self-confidence, clarity and consistency: Buffett creates stability and long-term success.
Movie – The Six Triple Eight and the Law of Respect
A commander is given a mission she is meant to fail. She earns respect through her bearing, her skill and her results.
Frodo and Sam and the Quality of Security
On their perilous journey, Frodo and Sam show inner security, stability and determination.
Taylor Swift and the Quality of Generosity
The Eras Tour broke records. According to reports, Taylor Swift shared the success with those who made it possible, from the truck driver to the dancer.
Notre-Dame and the Law of Navigation
Five years to rebuild a burnt-out cathedral was considered barely achievable. The project leadership met the deadline because it planned backwards from the goal.
Margaret Thatcher and the Quality of Security
Unshakable convictions and steadiness amid economic and political turbulence.
Series – Die Discounter and the Law of the Lid
Store manager Thorsten sees himself as a businessman from the street. His store shows what happens when the boss himself is the upper limit.
William Wallace and the Quality of Responsibility
The Scottish freedom fighter took responsibility for his people despite great personal risk.
Cicero and the Quality of Relationships
Amid intrigue, Cicero held his position through diplomacy, rhetoric and alliances.
Movie – Conclave and the Quality of Servanthood
Cardinal Lawrence leads a papal election he did not choose. The film shows what servanthood looks like when power is within reach.
Series – The Empress and the Quality of Courage
A young empress arrives at a court that wants to shape her. The series shows courage as the willingness to contradict expectations and to meet people directly.
Emperor Augustus and the Quality of Relationships
Augustus built alliances and cultivated relationships to stabilize the Roman Empire.
Thomas Edison and the Quality of Problem Solving
Creative, persistent and strategic: Edison tackled challenges until the solution was in place.
Archimedes and the Quality of Problem Solving
The ancient mathematician and inventor found creative, strategic solutions to difficult tasks.
Barack Obama and the Quality of Positive Attitude
“Yes We Can”: confidence as a mindset that overcomes obstacles and inspires others.
Movie – Forrest Gump
Forrest Gump meets every challenge with optimism and makes the best of every situation.
Margaret Thatcher and the Law of Solid Ground
“Either we stand on principles or we don’t stand at all.”
Diego Simeone and the Quality of Passion
The Atlético Madrid coach uses passion to build a culture of commitment.
Movie – The Wild Robot and the Law of Addition
A robot is stranded on an island and looks for a task. It finds one by serving a gosling – and, in the end, the whole island community.
Michael Schumacher and the Quality of Passion
A deep inner drive pushed him to consistently deliver top performances.
Marcus Aurelius and the Quality of Listening
The philosopher emperor built trust by listening and made wise decisions.
Series – The Penguin and the Law of Influence
Oz Cobb has no title and no family behind him. He rises anyway because he wins people over – and he betrays every one of them.
The Four-Sides Model
Friedemann Schulz von Thun explains the layers of communication – and with them, what good listening is all about.
Socrates and the Quality of Listening
The Socratic method: ask questions, listen, understand together.
Tony Hawk and the Quality of Initiative
The skateboarding pioneer and entrepreneur set things in motion instead of waiting for opportunities.
Johannes Gutenberg and the Quality of Initiative
The inventor of printing with movable type acted where others hesitated.
Movie – Pay It Forward
A boy starts a movement of generosity whose impact reaches far beyond himself.
Mahatma Gandhi and the Quality of Focus
A clear focus on nonviolence and India’s independence.
Gaius Marius and the Quality of Focus
The Roman general concentrated on what mattered most and reformed the army.
Novak Djokovic and the Quality of Responsibility
As a superstar, he carries responsibility for his own career, for young players and for the sport.
The Code of Hammurabi
The King of Babylon codified laws – an early example of discernment.
Movie – A Beautiful Mind
John Nash and the question of which perception you can trust.
Movie – Simone Biles Rising and the Quality of Courage
The most successful gymnast of her time withdraws in the middle of the Olympics. The Netflix series shows why that no was courageous – and what the return cost.
Spartacus and the Quality of Courage
The leader of the great slave revolt in ancient Rome.
Movie – Erin Brockovich
A single mother successfully takes on an energy corporation.
Movie – Braveheart
The story of William Wallace as a powerful portrait of courage.
Sun Tzu and the Quality of Competence
The author of “The Art of War” as the epitome of strategic competence.
Phil Jackson and the Quality of Communication
One of the most successful NBA coaches led superstars through clear, simple messages.
Malu Dreyer and the Law of Timing
After eleven years at the head of Rhineland-Palatinate, Malu Dreyer gave up her office. She chose the moment herself and settled her succession at the same time.
Series – House of the Dragon and the Law of Legacy
King Viserys names his daughter as heir and keeps the peace as long as he lives. After his death everything falls apart – because the succession was never truly settled.
Cicero and the Quality of Communication
The greatest orator of antiquity and the power of clear words.
Movie – Federer: Twelve Final Days and the Law of Legacy
Twelve days between the retirement announcement and the last match. The documentary shows that what remains of a career is, above all, relationships.
Leonidas I
The King of Sparta and his stand at Thermopylae, 480 BC.
Movie – Inside Out 2 and the Law of Empowerment
Inside the head of a 13-year-old, Anxiety seizes control. The film shows what leading out of fear does and what happens when someone lets go.
Rosa Parks
Her tireless dedication to the fight against racial segregation.
Vincent Kompany and the Quality of Security
He arrived as a relegated coach and as a late choice after several rejections. Vincent Kompany did not let that define him and won two league titles in a row with FC Bayern.
Movie – Remember the Titans
Coach Herman Boone forges individuals into a team – with dedication and determination.
Jürgen Klopp and the Quality of Passion
Dedication and energy that help players and fans rise above themselves.
Toni Kroos and the Law of Timing
Toni Kroos returned in 2024 when he was needed and stopped while he was still among the best. He made both decisions himself.
Cleopatra and the Quality of Charisma
Egypt’s last pharaoh won people over to herself and her cause.
Hasso Plattner and the Law of Legacy
After more than 50 years at SAP, Hasso Plattner gave up the chair of the Supervisory Board in 2024. The succession only succeeded at the second attempt. But his legacy reaches beyond the company.
John F. Kennedy and the Quality of Charisma
“Ask not what your country can do for you” – charisma in a single sentence.
Movie – Schindler’s List
Oskar Schindler’s path from opportunist to rescuer of more than 1,200 people.
Ralf Rangnick and the Quality of Commitment
Shortly before Euro 2024, FC Bayern wanted Ralf Rangnick as coach. He stayed with Austria's national team – and led it to its first World Cup since 1998.
George Washington and the Quality of Character
His decision not to seek a third term strengthened the young democracy.
Socrates and the Quality of Character
Better to accept death than betray one’s own principles.
Xabi Alonso and the Law of Victory
From the relegation zone to a first league title in 19 months. With Bayer 04 Leverkusen, Xabi Alonso showed how a team keeps finding a way to win.
Gerhard Schröder’s Legacy
Agenda 2010 and the fruits that later governments were able to harvest.
Granit Xhaka and the Law of Process
In 2019 Granit Xhaka lost the captain’s armband at Arsenal. Five years later he led Bayer Leverkusen to the championship unbeaten. In between lies daily work.
FC Bayern and the Law of Legacy
The handover from Hoeneß and Rummenigge to the next generation.
Movie – The Ultimate Gift
A young man must accept a legacy and learn to understand it.
Movie – One Life and the Quality of Responsibility
In Prague in 1938, a young stockbroker sees the plight of refugee children and makes it his own cause. The film shows what responsibility means without an office and without applause.
Movie – The Butler
A butler who served several US presidents.
Bavaria’s AI Strategy
100 AI professorships: growth by developing minds that develop further minds.
Aristotle Onassis and the Law of Timing
The purchase of his first ships – at exactly the right time.
German Reunification and the Law of Timing
In 1990 a window of opportunity opened – and was seized.
Jack Welch and the Law of Priorities
Only number 1 or 2 in the market: GE concentrated on what mattered most.
Movie – Dune: Part Two and the Law of Buy-In
Paul Atreides wins over an entire people. The film shows what happens when buy-in rests on a belief that the leader exploits.
Eisenhower and the Law of Priorities
Important or urgent? The matrix that bears his name.
Abraham Lincoln and the Law of Priorities
Six of eight hours spent sharpening the axe.
Movie – Miracle
The US ice hockey team beats the seemingly unbeatable Soviet Union.
Apple and the Law of Victory
On the brink of bankruptcy – and the road back to the top.
Movie – A Million Minutes and the Law of Priorities
A full calendar is not yet a good life. The film shows a father who only realises through his daughter’s wish what his time is for.
Movie – The Greatest Night in Pop and the Law of Connection
More than 40 stars, one night, one song. The documentary shows how Lionel Richie and Quincy Jones first win hearts and then ask for voices.
Movie – The Holdovers and the Law of Sacrifice
An unpopular teacher has to stay at the boarding school over Christmas. In the end he gives up his job so that a student keeps his future.
Psychological Safety and the Law of Buy-In
Dan Radecki’s book “Psychological Safety” and why trust makes performance possible.
Brad Feld and the Law of Addition
The co-founder of Techstars adds value before he expects anything in return.
Jim Sinegal and the Law of Addition
The Costco co-founder served customers and employees – and succeeded because of it.
John C. Maxwell and the Law of Addition
The author of the 21 laws as a living example of his own law.
Queen Margrethe II and the Law of Timing
For 52 years, her office was regarded as a task for life. Then Denmark’s queen decided for herself when to hand it over, and named the day.
Coca-Cola and the Law of Empowerment
Global expansion through local responsibility.
Movie – Society of the Snow and the Law of Victory
72 days in the Andes, no rescue in sight. The film shows a group that finds a way all the same.
2023 40 examples
Jack Welch and the Law of Empowerment
His book “Winning” as a plea for empowered leaders.
Wolfgang Schäuble and the Quality of Servanthood
Wolfgang Schäuble was a member of the German Bundestag for 51 years. His path shows what it means to serve an office and an institution.
Netflix and the Law of Empowerment
Freedom and responsibility as a culture.
Legacy and the Law of the Inner Circle
James Kerr on the culture of the New Zealand All Blacks.
Larry Ellison, Oracle and the Law of the Inner Circle
When the team went from being part of the solution to being part of the problem.
Abraham Lincoln and His Team of Rivals
Lincoln brought political opponents into his cabinet.
Martin Luther King and the Law of Connection
“I Have a Dream” – a speech that reaches hearts.
Movie – Rustin and the Law of Navigation
A big idea needs someone to chart the course. In the film, Bayard Rustin organises the March on Washington in a matter of weeks.
QVC and the Law of Connection
“Believe It! The Story of QVC” on connection as a business model.
Walt Disney and the Law of Magnetism
Disney attracted people who shared his imagination.
Movie – Nyad and the Law of the Inner Circle
A swimmer over 60 wants to swim from Cuba to Florida. She only reaches her goal once she listens to the people closest to her.
Bill Walsh and the Law of Magnetism
The San Francisco 49ers NFL coach and his school of leadership.
Lee Iacocca and the Law of Magnetism
How Iacocca led Chrysler out of crisis in the 1980s.
Anita Roddick and the Law of Intuition
“Look what the industry does and go the other direction.”
Winston Churchill and the Law of Intuition
Churchill sensed early on the threat posed by Hitler’s regime.
Movie – The Last Castle
An imprisoned general wins the respect of the inmates.
Katalin Karikó and the Quality of Commitment
For decades Katalin Karikó found hardly any funders for her mRNA research. She stuck with it anyway – and received the Nobel Prize in 2023.
Movie – American Gangster
Frank Lucas and the dark side of respect.
Julian Nagelsmann and the Quality of Communication
Before the home Euros in 2024, Julian Nagelsmann told every player early on what his role was. An unsettled squad became a team that carried a country along.
Bruce Lee and the Law of Respect
The life and philosophy of a fighter people followed.
Nelson Mandela and the Law of Respect
People respect natural leaders – and follow them.
Elon Musk and the Law of the Picture
Sleeping on the production line during the Model 3 crisis.
Napoleon and the Law of the Picture
His field tent right among his soldiers.
Mahatma Gandhi and the Law of the Picture
“Be the change you wish to see in the world.”
The Fosbury Flop and the Law of the Picture
A new technique that everyone copied after 1968.
D-Day and the Law of Navigation
The Normandy landings on June 6, 1944, as a masterpiece of planning.
The South Pole and the Law of Navigation
Amundsen versus Scott: planning decides between life and death.
RB Leipzig and the Law of Navigation
From amateur club to top European club with a clear plan.
Movie – Oppenheimer and the Law of Empowerment
A general gives a physicist the leadership of the most important project of his time. The film shows what empowerment makes possible – and where its limit lies.
The Royal Navy and Ignoring the Law of Process
Decades of delay before citrus fruit was used against scurvy.
Lee Kuan Yew and the Law of Process
31 years that transformed Singapore.
General Georges Sada and the Law of Influence
“Saddam’s Secrets”: insights into the power structure of a regime.
FC Bayern Munich in the Covid Crisis
How the way employees are treated in a crisis builds trust.
Peter Altmaier and the Law of Influence
The informal Monday meeting at the Chancellery.
Elon Musk and the Lid at Tesla
The transformation of Tesla and the leadership ability behind it.
Larry Page Recognizes His Lid and Appoints Eric Schmidt
A founder recognizes his limit – and brings in an experienced CEO.
Movie – The Godfather of Black Music
A man who built great influence.
Guttenberg and the Law of Solid Ground
The plagiarism affair and the loss of trust.
Movie – The Teachers’ Lounge and the Quality of Discernment
A young teacher wants to resolve a series of thefts fairly. Her well-meant solo effort costs her the trust of her colleagues, the parents and her class.
Tom Brady and the Quality of Teachability
The most successful quarterback in NFL history never stopped analyzing every game and getting better, despite all his titles and records.
2022 7 examples
Roger Federer and the Quality of Character
A career that shows character is the foundation of greatness.
Better to Lose Money Than Trust
Robert Bosch’s key maxim and its impact to this day.
No Presence – No Role Model
A letter from Elon Musk to his employees about presence.
RB Leipzig and the Law of Explosive Growth
From the lower leagues to the European stage in just a few years.
Leadership in a Crisis: the 2021 Floods
What the 2021 floods teach about presence, communication and responsibility in a crisis.
Give First
The “Give First” mentality of Techstars.
Ernst Bergen and the Lid of Paraguay
An entrepreneur and politician shapes the development of a country.
2021 5 examples
Hansi Flick and Bayern Munich
The historic 2020 treble and the power of momentum.
Huang Dafa – Self-Discipline and Sacrifice for His Life’s Work
36 years spent on an irrigation canal for his village.
Simon Sinek’s Golden Circle
“Start with Why”: why people follow the why.
Naomi Osaka and the Quality of Generosity
One of the most successful tennis players of her generation shares her time, her voice and her resources.
Olaf Scholz and the Law of Solid Ground
Wirecard, Cum-Ex and how trust is built – and lost.
2020 4 examples
Ray Kroc and the Lid at McDonald’s
From a regional burger restaurant to a global corporation.
Jürgen Klopp and the Lid at Liverpool FC
From mediocrity to Champions League winner – with a higher lid.
Movie – Schweinsteiger
“Memories – Von Anfang bis Legende”: a life as a role model.
Movie – Self Made
Madam C. J. Walker: from washerwoman to America’s first self-made female millionaire.
2019 3 examples
Ursula von der Leyen and the Law of Sacrifice
Leadership at the highest level and what it costs personally.
Movie – Vice
Dick Cheney and influence beyond the official office.
J. F. Kennedy – To the Moon and Back
The vision of landing a man on the moon and returning him safely.
2018 3 examples
Movie – Balloon
Two families flee East Germany in a homemade hot-air balloon.
Movie – The 15:17 to Paris
Three friends foil an attack – acting on gut instinct.
Movie – The Greatest Showman
P.T. Barnum shows how vision and charisma go hand in hand.
2017 4 examples
Movie – Money Heist
The “Professor” and his meticulously planned heists.
Movie – The Founder
Ray Kroc and the building of the McDonald’s empire as a lesson in focus.
Movie – Hidden Figures
Katherine Johnson, Dorothy Vaughan and Mary Jackson take the initiative – against all resistance.
Serena Williams and the Quality of Competence
Technical excellence, mental strength and an unmatched work ethic.
2016 3 examples
Donald Trump and the Law of Victory
The 2016 election analyzed in light of the Law of Victory.
The Gülen Movement and the Law of Influence
A transnational movement and the mechanics of influence.
Movie – The Big Short
Who judged correctly before the 2008 financial crisis – and why so few did.
2015 2 examples
Movie – Bridge of Spies
Lawyer James B. Donovan negotiates a prisoner exchange during the Cold War.
Movie – Everest
The 1996 tragedy and what happens when the plan is ignored.
2014 1 example
2013 3 examples
Pep Guardiola, FC Bayern and the Law of the Big Mo
53 games without defeat: momentum in numbers.
Movie – Lincoln
Lincoln’s struggle for the 13th Amendment.
Movie – Flight
In the midst of disaster, a pilot trusts his intuition.
2012 2 examples
Movie – Argo
A high-risk rescue mission: a CIA agent smuggles six diplomats out of Iran disguised as a film crew.
Movie – Moneyball
Billy Beane changes baseball with data.